Women’s Basketball Needs to Work to Earn an Audience

If your TV clicker skipped right past a WNBA game, one reason may have been that you mistook it for rugby — unless you figured it for dodgeball. Fact: Women’s basketball is a beautiful game surrounded by ugly atrocities, from incompetent officiating to fiscal mismanagement. Is it too much to ask for decent referees who protect the shooters so that the audience may be entertained and sponsors attracted? Women’s basketball is at a plateau — a precarious one — and unless some real change is wrought soon, a sport with a small but devoted following will find itself shrinking.

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